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Why Do You Need iBeacon Apps?

What is iBeacon?

iBeacon is a proximity sensor introduced by Apple allowing mobile apps to trace signals generated in the physical world. iBeacon technology can be developed and used for various industries and purposes. Communication is important and fast information is a thing of the modern times. Whether it is for sending messages, advertising texts or relevant teasers to customers or for setting up helpful reminders, iBeacon can effectively be put to use in hundreds of daily life uses.

Having unobstructed sensor technology beacons are best suited for indoor usage (keeping in mind smaller radiuses for actions and utilities to take place giving it an edge over GPS and other navigation systems which have bigger radiuses and are obstructed by bad weather or transmission hindrances). Businesses like retail, hospitals, and education systems can benefit from iBeacon.

We have Discussed a few Ideas on how the Technology can be put to Maximum use:

iBeacon for Tourism Industry

• Visitors can be allowed to read or write comments attached to exhibited items. People in nearby locations and people in future can take a note of these.

• Self-guided tours

• Show time left calculated on the basis of distance from beacon placement in the queue.

• Toilets can show handy information on upcoming events or venue details.

• Skiing information and important recommendations.

• Information and maps can be made to receive as a person walks into the museum.

• Showcase maps and important notifications on a beach. Important locations like nearby police outpost, drug store, lifeguard and doctor can be put up. Weather information can be put up for users.

• Users’ phone language settings can notify the user which language is spoken in the locality.

iBeacon Retail Industry

• Send information on ongoing discounts and offers when a customer is near to a products/range of products.

• Offer customers with share coupons. This will be a vital reason for them to make frequent visits. Share coupons can speak about a sale or a special event which can be attended by your customer’s friends.

• Greet and urge an existing customer who is nearby to revisit your shop for a previous search item related update.

• Place beacons near certain products and insist customers to place their phones close to them to receive more information on discounts.

• Get reports on low sales and high sales days to map and reform flow and service structures.

• People wait in queues all the time. As a business owner send your customers interactive chats or funny messages and images to make up for the waste time.

• Shop owners can have a quick review on his/her customers’ name, preferred menu, etc.

• Shoppers can post positive or negative experiences being in a mall or a shop.

• Offer special discounts, gift items to customers who visit certain areas of the mall (such as a competition or a sales event, etc).

• Independent vendors can announce their arrival time. Individuals within the radius of 200ft of the beacon can get this information and reach the street side vendor.

• Offer details about parking areas and assistance.

Read Also The Power of iBeacons in the Retail Sector

iBeacon for Healthcare

• Promotional announcements for health check-ups can be done by drug stores.

• Emergency vehicles like ambulances can send alerts to cars running in front of them.

• Hospitals can send people detailed map of their elevators and departments.

• Event notifications like ‘anti-drug steps’ or ‘open days for pregnant women’ can be sent.

 iBeacon for Hospitality Industry

• Automated check-ins at hotels.

• Reward systems like Foursquare can be set up.

• Information on hotel occupancy levels can be provided to customers.

• Remote food ordering from terrace or lawns.

• Virtual concierge services

• Special services like door unlocking can be provided to the customers.

• Customers can be delivered digital news updates or when they are relaxing over a cup of morning tea or coffee.

iBeacon for Entertainment industry

• Vouchers and latest film updates can be shared with individuals passing by a cinema.

• Location based recommendations can be made.

• Geofencing can be included enabling fast check-ins at events.

• Numerous industry players can work in tandem. Music and events industry can work with private and public transport services.Music events in buses, flights or trains can be arranged.

• Seat upgrades at events and merchandise promotions can be accomplished.

iBeacon for Corporate Houses

• Conference briefs can be shared.

• Minutes of relevant meetings can be communicated.

• Company items and their locations can be tracked.

• Better networking on location of an event or conference

iBeacon for Travel

 

• Beacons installed in airports can offer information on the check-in and check-out gates and details about their location.

• Passengers can access information on possible delays of trains.

• Personalized offers can be sent by travel agencies by using public or previous data.

• Beacons near security checks can inform passengers on a lost flight.

• Lost items and luggage can be tracked well.

iBeacon for Advertising / Digital signage

• Better interactive ads and promotional campaigns.

• Tailor-made ads according to a person’s phone language.

• Show a customer whether her/his friends are using the promoted product.

• Links of Facebook pages can be directly sent without having to write about the Facebook page on the ad.

Personal Benefits

• Get notified about your parking area. This will help in case someone forgets.

• A beacon on the trashcan will send everyday ‘reminders for taking out the trash’.

• A car can be auto-locked when somebody walks out and about without locking.

• Beacons placed at home can be aligned to certain lights and appliances that will switch on whenever somebody returns home at night.

There can be hundreds of beneficial options meted out by iBeacons. One has to innovate ways to come up with interesting adoptions. Technologies like iBeacon can be made to work and serve a wide range of customers and businesses.

Contact us at http://www.radikal-labs.com/contact to find out more about iBeacon and how the solution can be used to give you a competitive edge.