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Pokemon Go Searches For More Tie-Ups Like Mcdonald’s in Japan

The creators of Pokemon Go are reportedly exploring sponsorship opportunities with business houses across Japan. Niantic Labs, the game’s developer has opened up conversations with several companies to build numerous PokeStops. The game being broadcasted around the globe, the game’s creators Niantic (California) and Game Freak (Japan) have introduced a new video announcing the game’s arrival in Japan.

John Hanke, CEO Niantic, has said Pokemon “is a beautiful franchise that originated in Japan”. He has also maintained “Keep your head up, look at the world around you, and be safe.” This video is being considered a potential partnership attempt with Japanese McDonald’s outlets. Presently there would be McDonald’s 400 restaurants which will be working as gyms in the game. Remaining 2,500 outlets of McDonald’s will act as PokéStops.

The creators of the game have been successful in making the game a smash hit. News of the partnership was first reported by Wall Street Journal on Tuesday. Soon after its launch in United States Pokemon Go saw frenzy in numerous public places like restaurants, streets, parks and office premises. Nintendo is all set to bring out a wearable device for wrists that will provide alerts to its players. With the present circumstances McDonald’s restaurants in Japan will act like collection centres for collecting virtual supplies needed for the game’s on-screen battles. Hanke sounded excited about the future of the game and added, “I’m very excited about investing in that area, about building prototypes and bringing our gaming products to that hardware as it comes to market…”